Industry
Shopify & eCommerce
Unify storefront, marketing, and fulfillment data into one performance view.
Revenue & margin by channelCAC & LTVInventory turns
Shopify & eCommerce KPIs
Live previewRevenue & margin by channel
↑ 12%
CAC & LTV
94.2%
Inventory turns
8.4×
Performance trend
Challenges
- Shopify, ad platforms, and 3PL data in separate silos — forcing analysts to spend 60–70% of their time on data consolidation, not insight
- Margin visibility delayed until month-end — leaving 3–4 weeks where ad spend decisions are made without contribution margin data
- Inventory and demand signals not connected — causing either stockouts or 30–60 days of excess inventory carrying cost
Typical KPIs
- Revenue & margin by channel
- CAC & LTV
- Inventory turns
- Fulfillment SLA
Outcomes
- Daily P&L visibility by product and channel
- Marketing spend tied to contribution margin
- Inventory planning informed by sell-through trends
Sources we connect
ShopifyMeta AdsGoogle AdsKlaviyoAmazon Seller CentralShipBob / 3PLSnowflake / Databricks
How it works
01
Connect
Unify Shopify, ad platforms, and 3PL into a unified analytics lakehouse
02
Model
Build contribution margin and LTV models with daily refresh
03
Deploy
Go live with channel-level P&L dashboards in 4–6 weeks